The Subscription Save Flow
Design a subscription save flow
Subscribers are cancelling: [CANCELLATION RATE, TOP STATED REASONS, WHAT THE CANCEL FLOW LOOKS LIKE NOW, MARGIN PER SUBSCRIBER, WHAT WE CAN OFFER - PAUSE, SKIP, DISCOUNT, DOWNGRADE]. Design the save flow: the exit survey that asks one question, the save offers ranked by what they cost us (pause beats discount), the offers matched to reasons (too expensive gets downgrade, too much product gets skip), the legal line on making cancel findable, and the metric to watch - save rate and the 90-day retention of the saved, not saves alone.
Inputs needed
- #Cancel rate, reasons, current flow, offer options
What good output looks like
Offers cost-ranked; reason-to-offer map; cancel stays findable; saved-cohort retention tracked
The stream
Reading the room…
Same drawer
The Positioning Stress Test
Positioning
PT-0254The Weekly Client Status Report
Standardize client status reporting
PT-0279Tighten a Draft With a Skeptical Editor
Rewrite a draft to lead with its boldest claim, remove filler, and replace vague language with specifics.
PT-0278B2B Positioning, Objection Rebuttals & Cold Email Sequence
Turn a product description into positioning, objection rebuttals, and a five-email cold outreach sequence.