The Giveaway Rules Triage
Triage the legal traps in a giveaway
We want to run a giveaway or contest: [WHAT WE ARE GIVING AWAY AND ITS VALUE, HOW PEOPLE ENTER, WHERE WE PROMOTE IT, WHO CAN ENTER]. Triage the legal traps: lottery risk (prize + chance + consideration is illegal without registration - check our entry mechanic), the states and countries where the prize value triggers registration or bonding, the platform rules for each channel, the official-rules document we need (eligibility, odds, dates, sponsor, no-purchase-necessary line), and the tax and publicity-release fine print. Flag when the prize value or mechanic means counsel drafts the rules for real.
Inputs needed
- ■Prize and value, entry mechanic, channels, eligibility
What good output looks like
Lottery elements checked against our mechanic; registration thresholds flagged; official-rules skeleton complete; counsel trigger stated by value
The stream (0)
Reading the room…