The Advisor Equity Reality Check
Size and structure an advisor arrangement
Someone wants to advise us, or I want to ask them: [WHO THEY ARE, WHAT THEY WOULD ACTUALLY DO, OUR STAGE]. Give me the reality check: the standard advisor equity range for our stage and how it vests, the deliverables that separate a real advisor from a name on a slide, the agreement terms that matter (vesting cliff, termination, what happens at acquisition), and the red flags in an advisor who asks for too much or promises too little. Then write the two-paragraph email that sets expectations before any paperwork. This is structure, not legal advice - flag where counsel should confirm.
Inputs needed
- ■Who they are, expected contribution, company stage
What good output looks like
Range is stage-appropriate with vesting; deliverables are specified, not vibes; key terms named; expectation-setting email ready to send; counsel checkpoints flagged
The stream (0)
Reading the room…
Same drawer
The Investor No Follow-Up
Follow up on an investor pass so the door stays open
PT-0226The Cofounder Equity Talk
Structure the cofounder equity conversation
PT-0227The Founder Peer Group Charter
Charter a founder peer group that lasts
PT-0185The Pre-Vacation Handoff
Hand off everything before taking time off