The Returns Triage Policy
Design a returns policy from the unit economics
design a returns policy from the unit economicse-commerce / retailtool-agnosticoperationsreturnsecommercepolicycxintermediate
Entry PT-0152 · full text · stolen 0 timesReceived
Our returns situation: [WHAT WE SELL, RETURN RATE, AVERAGE ORDER VALUE, WHAT RETURNS COST US PER UNIT, TOP THREE RETURN REASONS]. Design the triage policy: which returns should be refund-no-return (the math, not the vibes), which need the item back, which are abuse patterns and how to spot them, and where a store-credit offer beats a refund for both sides. Then write the two-sentence policy line a customer actually understands, and the support macro for each path.
Inputs needed
- ■Product, return rate, AOV, per-unit return cost, top return reasons
What good output looks like
Refund-no-return cutoff is computed, not guessed; abuse patterns have detection signals; policy line passes the customer-reads-it-once test; macros match the paths
The stream (0)
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